Customer Analytics Reports

Ecommercialise produces a wealth of reports to help you analyse your customer purchasing behaviour more effectively.

Future Value & Lifetime Value Insights

  • Zero Purchases
  • One Purchase
  • Two Purchases
  • Multiple Purchases
  • Active Customers
  • At Risk Customers
  • Lost Customers
  • Total Customers
  • New vs. Repeat Ratio
  • Lifetime Value (LTV)
  • Repeat Customer Rate
  • Customers by Channel
  • Purchase Frequency
  • Relationship Length
  • Revenue by Channel
  • Ad Spend by Channel
  • Repeat Customers by Channel
  • Return on Ad Spend by Channel
  • Average Time Between Purchases
  • New Customer Acq. Cost by Channel
  • Profit Per New Customer by Channel
Advanced Customer Segmentation

  • Zero Purchases
  • One Purchase
  • Two Purchases
  • Multiple Purchases
  • Active Customers
  • At Risk Customers
  • Lost Customers
  • Total Customers
  • New vs. Repeat Ratio
  • Lifetime Value (LTV)
  • Repeat Customer Rate
  • Customers by Channel
  • Purchase Frequency
  • Relationship Length
  • Revenue by Channel
  • Ad Spend by Channel
  • Repeat Customers by Channel
  • Return on Ad Spend by Channel
  • Average Time Between Purchases
  • New Customer Acq. Cost by Channel
  • Profit Per New Customer by Channel
KPIs For Each Customer Segment
  • Number of Customers

  • Revenue from this Segment

  • Lifetime Value

  • Number of Orders

  • Average Order Value

  • Lifetime Value to CAC Ratio

  • Products Most Purchased

     

Individual Customer Detail
  • Name
  • Email

  • Geographic Location

  • Number of Orders

  • Total Spent

  • Average Order Value

  • Customer Timeline

  • Customer Segments

  • Frequency of Orders per Year

  • Customer Status

  • Categories Purchased

     

  • Suggested Products

     

Back to Features